Studio Practice : Studio Brief 01 - Secret 7

CHOSEN TRACK: TAME IMPALA - THE LESS I KNOW THE BETTER

Tame Impala are one of my favourite bands, so when I found out the 7 tracks I knew straight away I wanted take on the challenge of creating artwork for a band I listen to and admire.

ALBUM: CURRENTS

The single cover for The Less I Know the Better has currently not been released. However, here are the single covers that led up to the album release.

Let It Happen - Released 11/03/15

'Cause I'm a Man - Released 07/04/15

Disciples - Released 29/04/15

Eventually - Released 08/05/15

PREVIOUS LPS:

Innerspeaker

Lonerism

Kevin Parker (lead vocalist and musician) has a big hand in how the band sounds. Their sound is heavily influenced by late 1960s and early 1970s psychedelic rock, which is achieved through various production methods. Some favoured and often-used effects by Parker include phasing, delay, reverb and fuzz.

"He has said that listening to the Bee Gees on mushrooms and cocaine inspired him to change the sound of the music he was making on Currents." - NME

MUSIC VIDEO:

Displays a funky array of visuals that follow a strange storyline that has been interpreted in a few interesting ways (theories below).

The video uses artistic visions to express the psychedelic aesthetic of the song. Videography, illustration, collage, sculpture, paint and animation.

Theory One - The story entails about a boy and his bravery of going down on a hairy pussy. He has to face his fear of hair, which is represented as "Trevor" the Gorilla. To over win his love interest he has to confront this challenge and thus defeat Trevor (v trippy).

Theory Two - The gorilla symbolizes this guy's "alpha male" personality, the one that [probably] only shows up every time they have sex. The girl wants to push and make him become all the things she expects from a man, that's why she doesn't really accept his shy and romantic personality. This video isn't really about cheating or anything, these guys are just in love, but they don't accept from who they really are.

Either way, I think it would be interesting to include these stories within some of my designs.

WORDS THAT COME TO MIND WHEN LISTENING TO THE SONG:

FUNKY

PSYCHEDELIC

TRIPPY

BEAUTIFUL