Thursday, 16 March 2017

Thirsty Planet - Glasses designs


These are the glasses designs I created to coexist with the fountain and water dispensers created for the purpose of an office/business/conference room. The reason we chose to angle this high-end style of design is because Thirsty Planet in fact already produce glass bottles, however they mentioned in their talk with us that they were not selling. So changing the audience to business companies etc... instead of the public (who seem to not be interested in the glass version of the product) is a more calculated root as businesses would appreciate this style more than bottled water. They as a company also like to produce a luxury side to their branding as they have also created glass bottles of their other water brand for Harrogate Water. 

Thirsty Planet water bottles is a charity based product, and to create a high end version of it aimed at the public does not make sense to me. A more down to earth/humble approach feels necessary, so aiming this at office/businesses is a more relevant direction.



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