Sunday, 23 April 2017

Studio Brief 01 - Mini crit and further poster development

These are the two choices for the final outcome. As part of a group crit with student peers in college I asked them which suited the style of "Pride" and which one would be better suited for the gradient screen print.

Using Bebas Neue font

The type on this design has been specifically chosen to co-exist with the type for the "YEAH!". Both are quite tall, although Bebas has a smaller weight to it.




Using Bebas Neue and MV Sans font
In contrast to the first design I wanted a more bolder one that could emphasis the fact that it the poster is indeed about Leeds gay pride. With the "YEAH!" being the main focus of the design it doesn't necessarily indicate it is for pride as it doesn't say "GAY" or "PRIDE". So bringing more attention to the bottom text was an aim within this design.


Feedback:
  • Second one is more bold, expressive and "proud"
  • Second stands out much more which will especially be needed if you are print will be gradient
  • First design using Bebas Neue is much more easier on the eye and if the colours are going to be vibrant it might be an interesting idea to keep the first design as the kerning on the type makes it defined and bold in its own way 


Final poster design



Here is a digital mock up of how the gradient will appear like once screen printed. 

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